Аннтотация

Social media opens great opportunities in doctors' practice, education and communication with patients. The information is published easily and instantly, just by 'click', but sometimes it's not enough time for the author to think over issues of ethics, compliance with the professional standard, the validity of statements and their reliability. On the other hand, the capabilities of the Internet can detect any publication even after its removal. Currently there are no official guidelines regulating the rules of doctor's behavior in social media in Russia. In this article we will discuss what to keep in mind while using these new opportunities effectively and safely.